About Us

Ground up way

So, to say a little about the ground up way. It’s the way we like do things and the image we want to portray. Which is to strive to continue to be different than the rest and really set ourselves apart as one of a kind in the music business. The ground up way of doing things.

Our Story

Groundup816production$ can trace its orgins way back to a basement in Raymore Missouri. Thats when the seed was planted. It wouldnt come to reality untii years later.

After the death of a very dear friend and tru homie, RIP Matthew McKinney, I set out to make a song in dedication to Matthew. Well, that was it! The love for making beats and writing lyrics came flooding back. 5years later here we are! Ready to take on the world and make music and love it! 2albums in and many more in the works! Getting better with every go around!


Meet the Team


Eric V. Estevez aka MrEzDoezit

Eric Estevez

Founder & CEO



Vice President


Mob Monsta

Head of Security


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